Redesigned your site in the past few years? Making sure your Google Analytics code is modern will ensure your page load speed isn’t impacted and you can use some cool newer features. Here’s how to ...

Nick Randolph dissects a Windows Phone 8.1 application package in order to inject analytics tracking code into a pre-build application. Adding analytics code is a necessary part of all good ...

Google Analytics tracking codes are connected to the specific Analytics account under which they are stored. This poses a problem if you plan on transferring the statistics to a new Analytics account ...

In December, Google Analytics rolled out the new "ga.js" tracking code, and while not everyone needs to upgrade, Caitlin Minteer explains the benefits of migrating to the new system for those who have ...

With Google Analytics rushing folks on Universal Analytics to set up Google Analytics 4, many are asking if they should run both UA3 and GA4 code at the same time. The answer, in my opinion, is yes, ...

Most sites today use some sort of content management system (CMS) to manage their site. This typically includes common elements like headers, menus, footers, and other code needed, like Google ...

If you are a marketer, you know just how important it is to keep track of your analytics, and there are plenty of resources to make sure you are your own analytics expert. These analytics help show ...

Google Analytics tracks visitor and keyword information on your website, giving you valuable insight into viewing and search habits. Installing Google Analytics into a WordPress-driven website is easy ...