Opinions expressed by Entrepreneur contributors are their own. A few years back, more than one graphic design company was predicting that logo design would be rising continuously in importance as ...

If you've paid attention to any sort of design over the last 12 months, you'll have noticed something quite profound. Put simply, the logo is evolving. And we wouldn't be surprised if a new contender ...

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

Before the rise of digital, visual identities and logos were designed with control in mind: easy to replicate and apply consistently across channels. It made sense to apply, protect and enforce key ...