Consumers may be getting jaded. While 71% report an increase in marketing emails and 63% in text messages, their attention spans are not exactly surging, judging by “The Art of The Opt-In,” a new ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Gmail users have been warned they should opt out of a new feature on ...

Another day, another “feature” turned on in a load-bearing app that you might want to turn off. For Gmail users, there is an automatic opt-in that may allow Google access to your emailed data (think: ...

Personalization is the heart of modern email marketing—but Google’s latest moves strip it away, one discount tag at a time. Reduced email control. Automatic Extraction in Gmail overrides preview text, ...

If you have ever tried to opt out of a data broker site, you know the drill. You search. You scroll. You click through layers of legal jargon. Then you wonder if they even want you to find the exit ...