YouTube’s proprietary AI algorithm is at the heart of the company’s success, and it’s secrecy is key to continued Internet video dominance. However, a recent report from Mozilla, found YouTube’s ...

At the first VidCon since 2019, YouTube’s top earner in the U.S., MrBeast, got on stage to talk to YouTube’s director of discovery Todd Beaupré about one of the biggest questions on creators’ minds: ...

Does YouTube create extremists? A recent study caused arguments among scientists by arguing that the algorithms that power the site don’t help radicalize people by recommending ever more extreme ...

New research from Mozilla shows that user controls have little effect on which videos YouTube’s influential AI recommends. YouTube’s recommendation algorithm drives 70% of what people watch on the ...

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

Is your YouTube viewership down? You’re not alone. It’s normal for watch patterns to change around this time of year. The company explains why. In a new video from project manager Rachel, who works on ...

Recently, I was in a Zoom meeting with more than 20 content creators from the United Arab Emirates to hear Nuseir Yassin tell “The Story of Nas.” Now, Yassin is an Israeli-Arab video blogger who ...

When Markiplier’s gaming streams or Emma Chamberlain’s coffee-soaked vlogs show up in your YouTube feed, it’s because these videos are algorithmically anointed. The YouTube algorithm delivers relevant ...

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